Taiwan Tourism Bureau premiered a TV commercial yesterday featuring the popular Taiwan boy band F4 (JVKV), scheduled to be broadcasted in Japan and Korea starting next month. The 30-second TV spot is part of the bureau's aggressive marketing campaign to increase the number of Japanese and Korean tourists visiting Taiwan each year.
The story begins with a Japanese tourist receiving a letter from Taiwan, then shifts to four famous local scenic spots, which are visited by the F4 members. Jerry Yan appears in an exhibition room at the National Palace Museum, looking at Chinese calligraphy and then becoming one of the characters in an ancient painting. Vanness Wu is first seen playing with a lantern in Pingsi, Taipei County. Two seconds later, Taipei 101 is seen, amid exploding fireworks. Ken Chu, for his part, is seen standing on the side of the Love River in Kaohsiung, looking dreamily at the metropolitan area at night. Meanwhile, Vic Chou is seen playing with a Taiwanese puppet, with the traditional art center in Ilan County in the background.
The bureau's director general Janice Lai said yesterday that the commercial will appear on 14 TV stations in Japan and three in Korea. Lai said that a TV series featuring F4 will also begin shooting next month. Based on the contract, the series will be broadcasted by the end of this year. Lai also confirmed that Jerry Yan (言承旭) will not be in the TV series due to prior obligations. While Ken Chu (朱孝天) and Vic Chou (周渝民) are guaranteed to be in the series, Lai said the bureau was working to get Vanness Wu (吳建豪) on board.
To Lai, the commercial was a gratifying experience. "Many Japanese tourists are impressed by the snacks at the night markets, the fortune-tellers or the hsiao long bao [little steamed buns]," she said." What we are trying to create is a fresher image. Through the charm of these four people, we hope to give our guests a better understanding of Taiwan."
Besides the TV networks, the commercial will also feature on flights from Japan and Korea before they land in Taiwan. The bureau is hoping to increase the number of Japanese tourists to 1.23 million and that of Koreans to 210,000 annually.
Source: Taipeitimes
Taiwan Actor Close Up: Jerry Yan
Cool info on Jerry Yan, including pictures, videos, news, biography, photos, stats, and pics.
Chinese Name: 言承旭 / Yan Cheng Xu
Name (English): Jerry Yan
Real Name: 廖洋震 / Liao Yang Zhen
Nickname(s): Bao Long, Xiao Bai Tu
Profession: Actor, Singer
Date of birth: January 1, 1977
Birthplace: Taiwan
Height: 180cm
Weight: 72kg
Star sign: Capricorn
Blood type: B
Music group: JVKV (formerly known as F4)
Chinese Zodiac: Dragon
Taiwan Actor Close Up: Vic Chou
Cool info on Vic Zhou, including pictures, videos, news, biography, photos, stats, and pics.
Chinese Name: 周渝民 / Zhou Yu Min
Name (English): Vic Chou, Vic Zhou
Nickname: 仔仔 Zai Zai
Profession: Actor, Singer, Model
Date of Birth: June 9, 1981
Height: 180cm
Weight: 66kg
Star sign: Gemini
Blood type: O
Music group: JVKV (formerly known as F4)
Taiwan Singer Close Up: Vanness Wu
Cool info on Vanness Wu, including pictures, videos, news, biography, photos, stats, and pics.
Chinese Name: 吳建豪 / Wu Jian Hao
Name (English): Vanness Wu
Nickname: Vann
Profession: Actor, Singer
Date of Birth: August 7, 1978
Birthplace: West Virginia, USA
Height: 180cm
Weight: 72kg
Music group: JVKV (formerly known as F4), Kangta & Vanness
Taiwan Actor Close Up: Ken Chu
Cool info on Ken Chu, including pictures, videos, news, biography, photos, stats, and pics.
Chinese Name: 朱孝天/ Zhu Xiao Tian
Name (English): Ken Chu
Profession: Actor, Singer
Date of Birth: January 15, 1979
Birthplace: Taiwan
Music group: JVKV (formerly known as F4)
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